Agency: Rufus Leonard
We were lucky enough to get to work with Rufus Leonard on the pre-show at Odeon cinemas. The goal was to create a 20 minute animated piece that would transform peoples imaginations before their film begins. We created a three-part animation that settled viewers when they enter the room and gradually builds their excitement right up to the main event.
We also built an interactive display to really immerse viewers and to transform their imaginations in a more tangible sense.